Job Title: Brand Manager – Influencer Marketing

Overview: We are seeking a dynamic and experienced Brand Manager to lead our Influencer Marketing division. As a Brand Manager, you will play a pivotal role in both sourcing and managing brands interested in collaborating with influencers for innovative and impactful marketing campaigns. This is an exciting opportunity for an individual with a keen understanding of influencer marketing trends, exceptional relationship-building skills, and a passion for connecting brands with the right influencers.

Responsibilities:

  1. Brand Sourcing:

    • Identify and approach potential brands for influencer marketing collaborations.
    • Conduct market research to understand industry trends, competitor strategies, and emerging opportunities.
    • Develop and maintain a strong network of brand contacts interested in influencer partnerships.

  2. Campaign Management:

    • Collaborate with influencers and brands to create strategic and engaging marketing campaigns.
    • Ensure campaigns align with brand objectives, target audience, and overall marketing strategy.
    • Manage end-to-end campaign logistics, from negotiation to execution and performance analysis.

  3. Relationship Building:

    • Cultivate and nurture strong relationships with existing and potential brand partners.
    • Act as the main point of contact for brands, addressing inquiries, providing updates, and ensuring overall satisfaction.

  4. Influencer Collaboration:

    • Collaborate with the talent management team to identify influencers that align with brand goals and values.
    • Facilitate introductions and build relationships between brands and influencers for successful collaborations.

  5. Performance Analysis:

    • Track and analyze the performance of influencer marketing campaigns.
    • Provide insights and recommendations for optimizing future campaigns based on data and metrics.

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Proven experience in influencer marketing, brand management, or a related role.
  • Strong understanding of influencer marketing trends, social media platforms, and digital marketing strategies.
  • Excellent communication and negotiation skills.
  • Ability to multitask, prioritize, and manage time effectively.
  • Results-oriented mindset with a focus on achieving campaign objectives.

How to Apply: If you are a strategic thinker, relationship-builder, and passionate about driving impactful influencer marketing campaigns, we invite you to apply. Submit your resume and a cover letter outlining your relevant experience on the form below.